Total 2 Manager digital art director job vacancies in Sales / Marketing category in Hong Kong

• Develop compelling content and manage communications across social media platforms to boost brand awareness and customer engagement
• Research, plan and execute promotion campaign and events with the alignment of business and branding objectives
• Actively explore external collaboration/partnership opportunities to identify new marketing ideas, draw awareness and revenue
• Achieve targeted growth and ensure content marketing effectiveness with a full-funnel strategy and data-driven marketing practices
• Assist to develop marketing strategies on various social media platforms and online channels coinciding with new product releases, campaigns, or other brand messages
• Drive the digital growth and performance marketing plan, such as SEO, SEM, social media, YouTube, roadshows, events, partnership etc.
• Plan and optimize the digital ad strategies and spend efficiency
• Collaborate with different internal stakeholders to achieve business goals
• Liaise with external agency and partner to drive digital marketing excellence
• Monitor the budget and digital platform performance, trend and provide insight
• Support ad-hoc projects and tasks as assigned by superior

• Degree holder or equivalent qualifications at HKQF level 5, with minimum 6 years of experience in the fields of digital and social media marketing
• Ability to think innovatively with a digital-savvy mindset
• Creative, detailed mindset with multi-tasking and project management skills
• Capability to lead agencies to develop and execute effective adverting and media plan
• Proactive in following up projects
• Analytical and with good numeric sense
• Excellent command of both Chinese and English
• Ability to work in dependently under pressure
• Candidate with less experience will be considered as Assistant Manager

• Attractive remuneration package
• Career progression opportunities
• Discretionary performance bonus
• Medical & Dental insurance
• Birthday leave
• Anniversary leave
• Study leave
• Study subsidy scheme
• Employee property loan / personal loan scheme
• Numerous other staff benefits

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

As pioneering innovators for over 100 years, we’re now transforming our organisation to be faster, simpler and more connected. Because we want to be even better equipped to develop digital solutions and experiences that help more people live Healthier, Longer, Better Lives.

To get there, we need people with tech/digital/analytics expertise and passion to help develop positive, sustainable change through digitally enhanced experiences that will impact the lives of millions of people and create a healthier future for everyone.

If you believe in developing a better tomorrow, read on. 

About the Role

• Implement Health and Wellness digital initiatives and quick wins according to strategic roadmap
• Design and drive business solution for Vitality, wellness and VAS platforms
• Act as Digital Business Owners to collaborate with Digital Product Owners under IT to develop, run and implement best-in-class customer centric journey on H&W digital products
• Work with IT to generate innovative digital solutions for services, processes, customer experiences and support models for H&W digital platforms
• Identify digital trends and provide insights with data to drive new digital initiatives aligned with overall H&W business plan and to strengthen the performance of digital platform.
• Promote the use of digital platforms to channels and customers
• Manage relationship with digital vendors and various H&W partners
• Partner with Technology Risk Team to ensure all digital platforms under a secured environment and align with the risk governance framework
• the relevant licenses and fulfilled the licensing requirements.

• University degree in Business, IT or equivalent, with over 5 years working experience in financial services. IT or healthcare industry.
• Validated experience in management of strategic and digital initiatives.
• Able to lead projects from launch to final implementation.
• Proven experience in running projects/digital product with Human-Centered design and agile approach.
• Creative and able to propose new insights in business and digital solution.
• Strong interpersonal, project management, planning and time management skills.
• Possesses innovative, strategic and analytical mentality, self-motivated and

result oriented.

• Able to work under pressure and meet tight timeline.
• God command of written & spoken Chinese and English.
• Acquire licence if job involves in regulated activities.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.