- Develop compelling content and manage communications across online and social media platforms to boost brand awareness and customer engagement
- Achieve targeted growth and ensure content marketing effectiveness with a full-funnel strategy and data-driven marketing practices
- Assist to develop marketing strategies on various social media platforms and online channels coinciding with new product releases, campaigns, or other brand messages
- Drive the digital growth and performance marketing plan, such as SEO, SEM, social media, YouTube, roadshows, events, partnership etc.
- Monitor social media conversations and trends, be awareness and provide timely responses to comments and messages.
- Provide on-site support of the events and assist in event / video shooting
- Liaise with external agency and partner to drive digital marketing excellence
- Monitor the budget and digital platform performance, trend and provide insight
- Support ad-hoc projects and tasks as assigned by superior
- Degree holder or equivalent qualifications at HKQF level 5, with minimum 6 years of experience in the fields of digital and social media marketing
- Ability to think innovatively with a digital-savvy mindset
- Creative, detailed mindset with multi-tasking and project management skills
- Capability to lead agencies to develop and execute effective adverting and media plan
- Proactive in following up projects
- Analytical and with good numeric sense
- Excellent command of both Chinese and English
- Ability to work in dependently under pressure
- Attractive remuneration package
- Career progression opportunities
- Discretionary performance bonus
- Medical & Dental insurance
- Birthday leave
- Anniversary leave
- Study leave
- Study subsidy scheme
- Employee property loan / personal loan scheme
- Numerous other staff benefits
